Ronn Torossian suggests using videos for an effective PR campaign!

Video is the not the ‘in’ thing but in fact it is ‘necessary’ for every business, to promote its existence in the most meaning, interactive and intriguing way. Unlike words, videos have an ability to leave a hard-to-forget impression and that is exactly why videos are used as a major tool for publicity.

This is what Ronn Torossian, CEO of 5WPR, suggested lately. He said that in order to redeem the maximum advantage, wisely post videos on various platforms, and then you could use those videos to get traffic to your main web page.

For instance, if you are posting a video on YouTube, make sure to include a link in the description connecting to the main web page or to the sales landing page.

These links count for inbound links to the main website, which are often called back links. These help you in many ways. Also use some keywords to describe the video. Follow us on LinkedIn